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Trade Promotion Management (TPM) |
The best trade promotion management solution in FMCG industry |
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Expense types include |
Trade spend, channel promotion and advertising expense. |
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Three stages of FMCG industry in terms of expense management |
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Helping FMCG companies to solve the core problem: budget management and enforcement |
| Generally, marketing expenses account for 20% of sales. Thus, it will be a horrible matter if there is no system for management of such a huge amount of expenses. |
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Overview of main TPM functions |
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Budget management: According to area (department), or client, or project. |
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Control budget: Flexible budget setting (the area is flexible). |
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Application of activity plan: Applying plans according to product, or client, or project, essential activity information to support approval (estimated sales, cost-benefit ratio, single box expense). |
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Closure of activity plan: Budget release; timely closure can promote more accurate withdrawal in advance and timely learn the project implementation condition (actual sales volume, actual cost-benefit ratio). |
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Application of activity payment: it is possible to apply for reimbursement several times and speed up reimbursement; budget release; many payment mode: fund, debit from the account, debit from the bill, as well as free goods. |
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Report form management: P&L; area, type, client and channel expense analysis, input-output analysis. |
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Interface management: Automatic generation by certificates; automatic import of payment information; closed loop. |
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Expense types under TMP management |
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Our Advantages |
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Transparent and clear expense information can help users to learn the use condition of budget; |
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Standard process control is convenient for users’ online monitoring; |
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Strict budget control strategy ensures expenses are used within the budget scope; |
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Management personnel can conveniently learn the use condition of budget via report form statistics function. |
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